Do something fo…

Do something for his kids. It always means far more to a customer than doing anything for him. – Mark McCormack

Well indeed, connect with kids… and you connect with their parents.

This is something many do, and most visibly — fast food chains. They associate their brand to fun and tasty food — that especially on weekends, children just try to drag mom and dad to these stores.

Result: Everybody’s happy. Kids. Mom. Dad. Store.

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