Buying is a pro…

Buying is a profound pleasure. – Simone de Beauvoir

This quote is especially true for clothing and accessories where one could just stockpile their stuff and change outfits on a daily basis – while for other products, well, turn-over takes a little longer.

But then, what really makes consumers “enter” a store?

A renown brand. A good location. An attractive window display.

For “whys” and “what ifs”, hmm… we could talk about it.

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